RecruitingCONNECT Masterclass

Session #2: Chatbots & Conversational Marketing

Mark Kilens, VP of Content and Community, Drift

Mark is the inspirational VP of Content and Community at Drift. Prior to joining Drift, Mark was responsible for the creation and go-to-market strategy for the incredibly popular HubSpot Academy. In this session you will learn

  • how to engage with talent that come to your website
  • why you need to target those talent leads
  • how conversational marketing can accelerate the candidate experience and shorten time to hire
  • how to build a conversational marketing strategy

 

 

 

Session #2: Chatbots & Conversational Marketing