The concept of employees recruiting others is not new. After all, your best employees often help you in sourcing the best talent. But if you want to tap into the concentrated power of social recruiting, there is no way round employee referral software.
What are the advantages of a digital employee referral platform over a "classic" referral scheme?
Hiring processes can take months. The traditional way of using paper forms, communicating by email or even just orally means that information often gets lost, including the fact that new hires have been recruited on the basis of a referral. Referrers are then quite rightly annoyed - and you lose valuable talent scouts. Digital processes not only simplify the actual referral, they also make sure that no information gets lost. Referrers are informed about the status of their referred candidates. Furthermore, the personal data of these referred candidates is handled in a GDPR compliant way.
What are the different ways for employees to make referrals?
Your current employees are regularly informed of open positions and can then choose whether they approach individual contacts directly or share the job ad in their social networks. There are various options for sharing directly with individual contacts: social media channels such as Facebook, Xing or LinkedIn; traditional emails or text messages and also WhatsApp (a channel that is otherwise difficult for recruiters to access). Employees can also proactively recommend qualified candidates themselves using the Talentry Smart Referral Assistant, a chatbot that takes them quickly and easily through the entire process.
How do digital employee referral schemes work with your applicant tracking system?
A direct link between the employee referral platform and your ATS means that all open jobs are imported directly into Talentry. Synchronisation is in both directions. This means that applications originating from a referral via Talentry also appear in the applicant tracking system and include information about the referrer. The referrer in turn is kept informed about the status of the application - right up until hiring and payment of any referral bonus. Human resources and recruiters are free to focus on other tasks, whilst maintaining full control over all ongoing referrals.
Why should you use gamification?
Gamification is the perfect way to reward even small things. Because an employee referral does not always end up with a new hire and result in a bonus payment. In many companies, this payment is subject to referral hires successfully completing the onboarding process and probationary period. The gamification concept allows you to reward completed actions with points, e.g. for sharing a job board vacancy or for clicks on a job ad. Employees see their success as talent scouts straightaway and remain engaged.
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