Competition for the best talent continues as companies vie to attract talent, turn contacts into candidates, and hire applicants more quickly. Candidate Relationship Management (CRM), a new recruiting approach based on best practices from marketing and sales, promises a solution. CRM helps to generate contacts, build talent pools, inspire talents with content campaigns and turn them into candidates.
But what is the state of CRM in 2019?
To find out, Talentry worked with Masters students from the Ludwig-Maximilians-University (LMU) in Munich to conduct the first comprehensive study on CRM in German-speaking countries.